More QA with ETS

More QA with ETS This week I was lucky enough to again have an opportunity to attend a workshop hosted by ETS for TOEFL teachers. Here is a quick summary of some of the questions that were asked by attendees of the workshop. Note that the answers are not direct quotes, unless indicated.Q: Are scores adjusted statistically for difficulty each time the test is given?A: Yes. This means that there is no direct conversion from raw to scaled scores in the reading and listening section. The conversion depends on the performance of all students that week.Q: Do all the individual reading and listening questions have equal weight?A: Yes.Q: When will new editions of the Official Guide and Official iBT Test books be published?A: There is no timeline.Q: Are accents from outside of North America now used when the question directions are given on the test?A: Yes.Q: How are the scores from the human raters and the SpeechRater combined?A: Human scores and machines scores are optimally weighted to produce raw scores. This means ETS isnt really going to answer this question.Q: Can the human rater override the SpeechRater if he disagrees with its score?A: Yes.Q: How many different human raters will judge a single students speaking section?A: Each question will be judged by a different human.Q: Will students get a penalty for using the same templates as many other students?A: Templates are not a problem at all.Q: Why were the question-specific levels removed from the score reports?A: That information was deemed unnecessary.Q: Is there a maximum word count in the writing section?A: No.Q: Is it always okay to pick more than one choice in multiple choice writing prompts?A: Yes.

The Political Life Of James Stephen Hogg - 906 Words

The Political Life of James Stephen Hogg James Stephen Hogg, or Jim Hogg, was an ambitious Democrat who held many roles in Texas politics throughout his lifetime. He always had an interest in politics, because of his family background. His father Joseph Lewis Hogg was a representative for his district in the Eighth Texas Congress. Joseph also served as a state senator for the first Texas Legislature in 1846. James and his siblings were orphaned after the death of both parents. His first job was working for a newspaper giving him first-hand experience with the current political on goings. He eventually ran a similar newspaper focusing mainly on politics. Soon after he felt the need to be a part of politics and wanted to take on some type of†¦show more content†¦His friends persuaded him to run for Texas attorney general. With much effort and determination, he was inaugurated into the position in 1886. There were many campaigns he heavily led against the railroad and insurance businesses. Luckily, the current governo r at the time, Governor Lawrence S. Ross supported his cause and the some of the changes Hogg was seeking. He was successful in reaching some sources of change. Resulting was closure of illegal fire insurance companies and the return of certain railroad offices back to Texas. Following the return of railroad offices, he could seek help in repairing multiple deteriorating railways. The most memorable decision he made as Texas attorney general was the recovery of land. This land had been given to the railroad industry to be able to use towards new railways, but instead they used These decisions lead many Texans to gain a greater respect for James Hogg, especially those who had been affected by illegal railways and insurance scams. He held this office for two-consecutive terms, but Hogg was still not satisfied. Yes, he held a bigger role in politics than he had before and had managed to make some change but at this level he was still unable to make the policy changes that he felt were necessary. While finishing his second term as Texas attorney general he began his campaign for governor. He was a prime candidate and had made manyShow MoreRelatedReconstruction : The Burning Years10732 Words   |  43 Pagesgets perpetuated again when those teachers enter the classroom. This is what you must know: Although the Union Army won the combat phase of the Civil War, the war didn’t end in 1865. Rather, the war continued until white supremacists regained full political control of the South in 1877. You could even say that, in the long run, the former Confederates won the Civil War. (beat) Tonight’s program fuses two genres to tell the true story of Reconstruction. This program is a documentary, based on revisionistRead MoreRastafarian79520 Words   |  319 Pagesto culture bearers / Ennis Barrington Edmonds. p. cm. Includes bibliographical references and index. ISBN 0-19-513376-5 1. Rastafari movement. 2. Jamaica—Religious life and customs. I. Title. BL2532.R37 E36 2002 299†².676—dc21 2002074897 v To Donnaree, my wife, and Donnisa, my daughter, the two persons around whom my life revolves; and to the ancestors whose struggles have enabled us to survive and thrive This page intentionally left blank Foreword One of the most useful thingsRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesOrganizational Behavior This page intentionally left blank Organizational Behavior EDITION 15 Stephen P. Robbins —San Diego State University Timothy A. Judge —University of Notre Dame i3iEi35Bj! Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto Delhi Mexico City Sao Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo Editorial Director: Sally Yagan Director of Editorial Services:Read MoreDeveloping Management Skills404131 Words   |  1617 PagesStress-Reduction Techniques 144 SKILL ANALYSIS 147 Cases Involving Stress Management 147 The Turn of the Tide 147 The Case of the Missing Time 150 SKILL PRACTICE 155 Exercises for Long-Term and Short-Run Stress Management The Small-Wins Strategy 155 Life-Balance Analysis 156 Deep Relaxation 158 Monitoring and Managing Time 159 SKILL APPLICATION 161 Activities for Managing Stress 161 Suggested Assignments 161 Application Plan and Evaluation 162 SCORING KEYS AND COMPARISON DATA Stress Management Assessment

Hitler s Influence On The World War II - 1811 Words

In the year 1940, many Germans stood in a square, saluting and chanting Hitler s name. World War II has begun and many Germans hope for improvements in the economy. Their leader is Adolf Hitler. Adolf Hitler, dictator of Germany in World War II, was a powerful speaker who caused over 5 million deaths in concentration camps. Though Hitler s impact can be felt in modern times, the roots of his atrocious behavior began in childhood—more specifically—high school. Years before Adolf Hitler was born, Hitler s great grandfather, Johann Georg Hiedler, was a wandering miller. Before his second marriage he had an illegitimate son named Alois– Hitler s father. Since Alois was illegitimate, he kept his mother s last name, Schicklgruber. In 1847 Hiedler vanished from the family and came back thirty years later to change Alois s last name to Hitler. Currently, many historians postulate if Hitler s great grandfather did not change Alois s last name to Hitler, Adolf may not have created the impact he had on humanity (Shirer 6-7). Alois had three marriages; his first wife was Anna Glasl-Hoerer. Unfortunately, it was not a happy marriage, and after sixteen years, he left. Sadly, his wife died three years later. A month after his wife died, Alois Hitler married a cook named Franziska Matzelsberger, through which he had a son, Alois and a daughter, Angela. Franziska died within a year from tuberculosis and Alois Hitler moved on. (Shirer 8-9) After Alois Hitler married, his third wife,Show MoreRelatedHitler s Influence On The World War II1912 Words   |  8 Pagesactions Hitler took during World War II was the looting of art. Hitler stole art for his own selfish reasons and, it was the brave Monuments Men who helped restore and recover the missing artwork before the invasion of the axis powers although a lot of the work was lost during the war. It is estimated that over 650,000 pieces, one fifth of Europe’s artwork was stolen by the Nazi’s during World War II . Hitler was a fascist who wanted to be in power and have control of everything, Hitler stole artRead MoreHitler s Influence On The World War II966 Words   |  4 PagesWorld War II is believed to have resulted from many causes; however Hitler’s rise to power is assumed to have had a significant impact on the outbreak. Adolf Hitler was leader of the Nazi party, and his efforts to transform Germany’s society into one based on race resulted in Holocaust and world war. Using his position as Chancellor Hitler created a legal dictatorship. Not anyone could have seized power in Germany at that time. During Germany’s economic crisis, Hitler used his personal traits andRead MoreHitler s Influence On The World War II1690 Words   |  7 PagesAdolf Hitler was a very impressive man in some people’s eyes, but his life took one major roller coaster before he gained the power that he had. As a young child Hitler seemed to not want to join the military, but once he, did he found a path leading to his future. Hitler worked his way through the war and seemed to start gaining power. Once Hitler was at the top, he started to terminate people by sending them to concentration camps scattered around the country, quickly killing thousands. Hitler’sRead MoreHitler s Influence On World War II862 Words   |  4 PagesAdolf Hitler was one of the most influential people in the interwar era. His actions during the interwar era caused World War II, which had enormous impacts on almost every country in the world. There are three reasons why he gained so much influence in Germany. First of all people were disappointed in the current German government and wanted a change. Secondly, Hitler and his Nazi party were similar in ideology to the majority of people and finally he was a great orator who used his similarity toRead MoreHitler s Influence On The World War II1574 Words   |  7 Pages When it comes to the political activity of Hitler, there is a lot that can be said about all of the horrific things he did and stood behind. However, in order to fully understand why he did the things he did, we must first understand his beliefs. For quite a long time, the entire world has been gripped by the cruel horror of Nazism as well as the Holocaust atrocities. Hitler, the German military leader, initiated myriad fascist policies that gave birth to immense atrocities including the mass murderRead MoreHitler s Impact On The World War II1636 Words   |  7 Pagessquare, saluting and chanting Hitler s name. World War II has begun and many Germans hope for improvements in the economy. Their leader is Adolf Hitler. Adolf Hitler, dictator of Germany in World War II, was a powerful speaker who caused over 5 million deaths in concentration camps. Though Hitler s impact can be felt in modern times, the roots of his atrocious behavior began at childhood—more specifically— high school. Years before Adolf Hitler was born, Hitler s great grandfather, Johann GeorgRead MoreHitler s Influence On The World946 Words   |  4 PagesThe world would be different today if not for one very important leader of Germany. â€Å"[Hitler] had more impact on the history of the world in the 20th century than any other political figure.† (Noakes, 1) Considered one of the cruelest men of the 1900’s, Adolf Hitler was also one of the greatest leaders. As a young boy, Hitler was always interested in war and when he was old enough, he went to serve his country in World War I. While in recovery after being wounded, Hitler heard that Germany surrenderedRead MoreUse Of Propaganda During World War II1719 Words   |  7 PagesImpact of Propaganda during World War II The second most devastating global conflict, also known as World War II, left over 60 million dead creating panic and fear for citizens all over the world. During these hard times the citizens, dealing with a national crisis, needed something to give them hope that there will be betters days. Propaganda was used in political cartoons to release information that contained biased views and over exaggerations to gain support for the war. These cartoons gave hopeRead MoreLord Of The Flies By William Golding1271 Words   |  6 Pagesfollowing in his father s footsteps and teaching English and philosophy to unruly boys at Bishop Wordsworth’s School, Golding abandoned his profession to join the Royal Navy and fight in World War II. Golding has said of the war, â€Å"I began to see what people were capable of doing. Anyone who moved through those years without understanding that man produces evil as a bee produces honey, must have been blind or wrong in the head† (â€Å"Will iam Golding†). Written in the early 1950’s in Salisbury, England,Read MoreHitler s Fall And Defeat Of The World War II1343 Words   |  6 PagesThe Second World War is absolutely understood as one of the most impactful events within the last century. From the horrendous murderous acts of the Holocaust to the unveiling of the atomic bomb on Hiroshima, the war was anything but boring. Every stage of the war proved to be more significant than the previous, and the ultimate end of World War II is what historians tend to focus on even more than all other stages of the war. The fall and defeat of the German Nazi leader, Adolf Hitler, is still under

Several interesting facts Free Essays

Remarkable English poet T. S. Eliot hardly could imagine that his poems for children â€Å"Old Possum’s Book of Practical Cats† will be known to millions of inhabitants of different continents as a basis of fantastic by its beauty classical musical â€Å"Cats† (music of well-known composer A. We will write a custom essay sample on Several interesting facts or any similar topic only for you Order Now L. Webber). Musical â€Å"Cats† was so successful, that broke all records of theatrical longevity in Broadway and London. For the first time â€Å"Cats† were presented to spectators in New London Theater in West-End (May 11, 1981) and already 8 years later they held the first record: musical became the most â€Å"long-playing† performance in the history of British Theater. Musical is staged in London with unchangeable success after more then 8000 performances. In the long history of Broadway â€Å"Cats† – the only musical which was put on stage with unchangeable success for 18 years. From October 7 1982 this enchanting sight was presented for 7485 times. History of musical strikes with figures: musical was staged for more then 48 million people in 26 countries and 300 cities and profit from musical reached almost 2 milliards dollars. Show was presented at 10 languages, but always by its original name. It is interesting that questioning which made Mexican producers before start of the musical, stated that for spectators of any country word â€Å"Cats† doesn’t need translation. Musical â€Å"Cats† received the most prestigious theatrical awards: Oliver, Evening Standard, 7 Tony awards, Drama Desk, 7 national awards of Japan, 7 awards of Canada, etc. Why is musical â€Å"Cats† so attractive for millions of people with different tastes and predilections? What makes spectators, who saw the musical once, to see it again and over again? What is â€Å"Cats†? A bit of history. Actually, text and music plays great role in triumphal success of musical. In 1931 future Nobel Prize laureate T. S. Eliot started to write fairy-tale poems about cats for his small godsons. Old Possum, as he was called by his friends, managed to invent unusual names for cats and dogs of his friends. The book was published in 1939 and from those times it remains a favourite book for children and grown-ups, being re-edited in different languages and different countries. The idea to compose music for those poems came to composer Webber already in 1977. Webber liked those wonderful stories about cats, written in amazingly musical words, from his childhood, and composed several musical compositions for his friends. Some of them were presented with success during musical festival in Sidmonton, where Valerie Eliot got acquainted with Webber. She had shown to him unpublished poems from the book, particularly, poem about Grizabelle, which stroke Webber by dramatic image (Elliot didn’t include it into his book, because he considered it too sad for small children). In such a way idea to create a big musical-theatrical composition about fantastic world of cats, which relations remind human world of passions and contradictions, appeared. Phenomena of â€Å"Cats† consists of many components, main of which, except of wonderful lyrics and charming music, are professionalism and talent of director, producer, choreographer and designer. Famous producer Cameron Mackintosh liked the idea of Webber and musical was created in extremely short terms – 15 months. Mackintosh remembers several dramatic moments of that period: how prima of musical Judi Dench got trauma before the opening night; how long and without success they tried to find sponsors; how difficult was creation of mysterious enchanting spectacle from primary chaos. Trevor Nunn tells that he likes poems of Elliot – childish poems for grown-ups, where in descriptions of definite cats you can find satirical gentle hints to their owners and to the whole English society in common. Cats are similar to us, people. They charm us, maybe because they help to understand us in their mysterious way. Book of Eliot is a collection of separate small poems, which are not connected. People, who created musical, faced a problem to unite those poems into one whole and not to loose the original idea of author. The figure of Grizabelle became the main figure of musical – serious, touching and a bit tragic. Famous aria of Grizabelle â€Å"Memory† which is known also to those who never visited â€Å"Cats†, during first 6 months only more then 7000 times was heard over British radio, and in American radio more then 1 million times. Besides, to listen to the aria 1 million times, you’ll need 5 years. â€Å"Memory† was recorder 600 times by more then 150 singers, and Barbra Streisand and Johnny Mathis are among those singers; Placido Domingo also sang in together with Natalie Cole during his world concert tour. Difficult make-up, shaggy wigs and tails create fantastic gallery of actors, and each of actors has his own character. Colored skin-tight costumes don’t bother motion, and it is very important for such choreography. Unbelievable plastics strikes as well as easiness of motion, but this is a result of many hours of rehearsals. The next difficult task was creation of scenic stage. Designer John Napier changed the hall into â€Å"a big playground for cats†, which intrigues spectators before the musical starts. You’ll not find here usual division of scene and spectator’s rows. To create cats’ world Napier changed hall into a city scrap-heap, where all objects correspond to size of cats-actors (it means, they are several times bigger their own normal size). Not only in the stage, but also in the hall huge cans and tins, ragged tires, rusty bicycle wheels and kettles, spoiled shoes, etc (besides, quantity of objects is 2500 pieces!) are thrown in â€Å"picturesque† disorder. Over a long period of time inscription on a playbill of Broadway theater Winter Garden said: â€Å"Cats – now and forever!†. â€Å"Cats† left Broadway, earned millions of dollars and won hundred thousands of spectators’ hearts all over the world. â€Å"Cats† is an exciting combination of mystery, magic, poetry and dance – continue their triumphal procession over the worlds, winning more and more fans after each stage. â€Å"Cats† is a delightful, admirable, glorious, charming, captivating, killing, delectable musical – a real masterpiece. It is the best musical which I managed to see in this genre. â€Å"Cats† – forever! How to cite Several interesting facts, Papers

Opp Papers Essay Example

Opp Papers Essay George Washington, like many of the Founders, opposed slavery. He wrote, â€Å"There is not a man living who wishes more sincerely than I do, to see a plan adopted for the abolition of it. †* Why then was a plan on abolition not devised at the Philadelphia Convention? A plan on abolition of slavery was not devised at the Philadelphia Convention because both states never came to an agreement the south knew that if they agreed to abolish slavery and have it ratified in the constitution their economy would go into pieces because they depended heavily on the slaves to do most of their agricultural work on the southern plantations; the slaves helping cultivate their crops. If they lost the slaves and they’d have to pay all these wages to them like they do with the white laborers then they economy would collapse †¦Vs. The north states.. they argued for hours on what they should do and they never came to an agreement however they did come to a compromise What constitutional protection to slavery did the Constitution provide? Although the constitution never mentioned the world slave or slavery they used ambiguous language as a cover up to keep from saying the actual word. Slavery was a hotly debated issue for the Founders. It was originally mentioned in Article One of the Constitution, where the Three Fifths Compromise was put into place. Delegates from the North wanted to count only free men when it came to determining the number of representatives a state gets. Delegates from the South, though, (where slavery was much more common) wanted to count the slaves as well, as this would give them more power in Congress. In order to keep everyone happy, they decided (poorly, by todays standards) that slaves would count as 3/5s of a person when determining representation. This was repealed by the 13th amendment. The Thirteenth Amendment officially abolished slavery. We will write a custom essay sample on Opp Papers specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Opp Papers specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Opp Papers specifically for you FOR ONLY $16.38 $13.9/page Hire Writer They debated hours over whether or not they would abolish slavery in the constitution if so to how much to an extent because you have to realize that the people the south wanted to keep slaves but the people of the north wanted to abolish slavery so of course they could not come to an agreement. Its saying that slaves were allowed but they wanted to limit it as much as possible so when they came up with the 3/5th compromise it stated that the south could have slaves They never came to an agreement so James Wilson and roger Sherman came up with the 3/5th compromise which was to meet the demands of both sides. Which led to another dispute the north did not want to count slaves as â€Å"people† since they didn’t have any power as a person to vote or do anything else. However the south wanted to count the slaves as whole people so that they could get more representation in the congress increasing their power. The north knew that the congressional seats would increase making like I said the south a more powerful voice(because the north had some slaves but the vast majority of the slaves were on the southern plantations because there was more agricultural work there making the south more formidable as a whole. The slave counted as 3/5th met the demands of both sides acknowledging that the south wanted to slaves to count as partial people (meaning they didn’t count as a whole person compared to a white person who counted as a whole person so if they voted they would need more than one person to get the vote to count as a whole vote vs. a white person voting and their vote counting as one whole vote because they have full power as a person. ) while the north would be fearing the oncoming southern power. How did slavery encourage different interpretations of the constitution and the nature of the union? how did the people look at slavery in the constitution) Slavery is a prominent part of U. S. history and existed for thousands of years in many cultures, but in the united states the institution seemed to have been perfected it also came at a time of enlightment, when many began to see slavery not as a necessity that many felt it was, but as an evil exploitation of men. In February 2007 , almost 150 years after the end of the Civil War and 400 years after the introduction of slavery to the lands of the united states. The Virginia legislature anonymously adopted a resolution expressing â€Å"profound† regret for the states history of slavery. The apology was the first made by any of the former states of the confederacy or any other state. Over all the framers knew all along what was best for the country, they didn’t exactly abolish slavery but they didn’t agree with it either. They figured that in time slavery would eventually diminish and the people in the future wouldn’t agree with slavery either, and as they predicted it did.

Deli Depot Fast Food Restaurants Strategy

Deli Depot Fast Food Restaurants Strategy Executive Summary Deli depot is a chain of fast food restaurants and experiencing some difficulties in penetrating the market. Losses have been recorded in the past financial year, all being attributed to poor marketing strategies, sub-standard services offered and poor pricing of the food amongst other factors.Advertising We will write a custom report sample on Deli Depot Fast Food Restaurants Strategy specifically for you for only $16.05 $11/page Learn More There is need to strategise on how the business can be accepted within its area of operation and this can be improved by increasing the depot’s reputation within the specific competitive environment. The business should make more use of the media to improve on its publicity and also improve on the quality of its services. Introduction Market research refers to the process where there is systematic gathering of reports about consumers, competitors and the market after which they are analyzed to pr oduce the expected results. The research always help in doing various things such as launching new product or service, improving on the existing products and services and expansion of new markets. It is also used for identifying the potential places where a particular product can do well. This is usually generated on the basis of age, gender, location and most importantly the level of income (Hair et al, 2008). Market research consequently helps companies when it comes to decision making on development issues and new products, it basically represents the consumer in relation to the company’s products. It is used by business owners in day to day basis. It is used basically to find sellers and in making crucial business decisions. It is used to find out the need of the market and whether the items already in sale need some modifications to meet the market requirements and vice versa. The goal here is to come up with the best approach that can help in the process of acquiring, d istributing and supporting supplies and services (Hair et al, 2008). Market research plan Methodology Defining the research problem The Deli depot recorded a loss in the past financial year; the business has increasingly lost customers from far distances and also experienced low sales. The business wants to set out programs that will enable it cut down on expenses and at the same time increase the volume of the sales in all their centres of operation. The business needs some strategies on how to overcome the competition posed by other related business in the market.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Objectives To improve on the sales of the business hence increasing the profit margin To strategise on how to take over the market from other competitors To come up with a good team of employees with the right attitude towards the business. Research Design The descript ive research was used where the consumers were approached to answer some questions concerning the business and the market. Research questionnaires were used both structured and un-structured to obtain the primary data. Collecting and analyzing data The raw data was collected from the questionnaires distributed to 150 respondents, was verified, corded, tabulated and then recorded on the excel sheet for analysis. Results SECTION 1 1 = Strongly disagre 10 = Strongly Agree Q2 Q3 Q4 Q5 Q6 MODE 4 8 4 5 7 AVERAGE 5 7 4 3 6 SECTION 2 Q12 Q13 Q14 Q15 Q16 Q17 Q18 MODE 3 5 3 5 2 2 3 AVERAGE 2 5 4 6 1 1 2 SECTION 3 6 = Most Important Reason 1 = Least Important Reason Q7 Q8 Q9 Q10 Q11 MODE 0 5 4 1 2 AVERAGE 0 4 5 1 2 Gender 0 – female 1- male Statistical Analysis Findings covering analysis of the Market research plan The amount of money spent on marketing the business reduced in 2007. The new shopping centre recorded a loss despite high sales in 2 007. The customers streamed in during the massive advertisements on the launching date then suddenly the number went down, this was due to poor marketing strategy, Deli Deport has used the same brand and methods for fairly a long time.Advertising We will write a custom report sample on Deli Depot Fast Food Restaurants Strategy specifically for you for only $16.05 $11/page Learn More There is need for change in advertisements to match the current taste of the generation (Hair et al, 2008). According to the questionnaires the public revealed that there has been a drop in the quality of interaction between employees and the customers. The food prices are not that affordable to most consumers. The employees have been competent enough in their service and have offered the customers satisfactory quality food. The depot has not offered the consumers with a wide variety of food, their menu is rather restrictive. The consumers always prefer to dine in restaurants th at are hospitable, having friendly and competent employees. They also like where they are offered wide variety of food and the service prompt. There is also the decline on the number of people that dine in hotels, the level of satisfaction has declined thereby customers rarely recommend the restaurant to others. The business spent less in marketing the company through advertisement in 2007, there was also a decline in the public relations. This can be attributed to low sales realised in the 2007 financial year (Hair et al, 2008). The data on the SPSS shows that there were more female heavy users than male and higher percentage of male light users than female. The percentage on usage indicated that Deli deport attracted more heavy users than light users this might be attributed to the food prices. Deli deport need to strategise on how to get hold of the light users by offering variety of food and making good use of advertisement. In the issue of area coverage the deport has attracted only those within its locality i.e. those living at close range, this is contrary to previous years when it received customers from further distances most of which were female (Hair et al, 2008) . Majority of the customers spend averagely $10 to $20 most of them being female. This shows that Deli depot attracted mostly the middle class earners. Higher percentage of people that drive to the deport come from within 1 km range and most spend averagely $10 to $ 20. The number of friendly employees within the depot is moderate tending to attract averagely, excel data X1. The number frequenting the deport due to prices is on the decline as shown by excel data X2. The high number of competent employees has also boosted the depot’s validity Excel data X3. Majority prefers wide variety of food and fast service X5 and X6.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Strategies and Recommendations Deli depot lacks some theoretical and practical framework that can enable them to check and study the relationship existing between the structure of the behaviour of the employees and its ability to attract constituent support (Hair et al, 2008). The research has shown that most people rely on the reputation of business organizations when making decisions on who to purchase from and sometimes where to seek employment (Jones et al, 2000). By looking at this the depot can improve on its ability to attract and retain customers. The Marketing officer can rely on corporate reputation in times of decision making in the areas such as purchases of products, recruiting employees and deciding on the business operations in different towns and shopping centres. Corporate reputation also influences the ability of a company to attract and retain consumers (Yoon et al, 1993; Fombrun and Shanley, 1990). The depot generated a lot from its new outlet during the first da ys of launching because of the publicity it was accorded. This clearly indicated that business organizations can only manage their good name by investing a lot in individual images through advertisements in the media and information intermediaries (Balmer and Gary, 1999: Ruth and York, 2004). This will help in availing the identity of the business to the public. The individual experiences should also be given a priority and the public relation department allocated more funds (Alessandri, 2001; Cornelissen, 2000). The marketing research is always open to bias arising from statistical analysis and many other sources. The errors related to statistical analysis are realised from the failure to use appropriate statistical methods. This ranges fro the failure to adjust for confounding variables, or failure to appreciate the assumption of normality and equality of variance underlying the parametric significance tests. To avoid the bias, the market researcher must first of all try to unders tand the research problem from the perspective of the consumers. This is so as to avoid the lack of sensitivity and the understanding that may arise from the consumers cultural behaviours. The other measure that the business can take is to hire researchers from different cultural back ground so that the different facets of the research problem can be well handled (Hair et al, 2008). The business also needs to include rigorous study design and hence employ various techniques especially in the quantitative research. The observers need to be recognized as research instruments and the information obtained should be considered tentative till corroboration by information collected through other means possible (Hair et al, 2008). The restaurant also needs to evaluate the research on the basis of economic condition. The researcher should evaluate the restaurants in terms of the region where they are situated. This will give the researcher a good sample to work with. Other factors such as ma rket potential index, population, inflation, unemployment rate social class should be considered when deriving the questionnaires. The cultural factors must also be considered for this will give the business the know how on particular dishes preferred in a particular area. This may include the people’s attitude, differences in lifestyle, religion, language, literacy, values, gender roles and role of family. There is the need to improve on the brand name, that is to say include data on both local and foreign consumers consuming their dishes so as to give an impression that their food is of international quality. The marketing manager is therefore under obligation to ascertain the consumer segment and the food offered in order to produce a preferable strategy that would convey their brand name effectively to the targeted market. A new brand positioning strategy should be designed to enable the marketing manager strengthen their brand’s equity in the market competition. A nother strategy that they can adopt is the use of the local consumer culture positioning (Hair et al, 2008). This helps in associating the brand name with the local cultural meaning reflecting their norms and identities. This depends on the locality and can well be used in the shopping centres. This also calls for need to understand the consumer evaluations of the brands. Market analysis need to be done on the target market first. This is especially in shopping centres before any new branch is launched. The information on the competitors, consumers and the kind of food stuff preferred should be obtained first. The techniques to be employed include; customer analysis, competitor analysis, risk analysis, product research, advertising research and e-mail survey. The use of the internet in the modern technology can easily make the restaurant to be in touch with its customers i.e. the use of face book. It easily generates more business from the already identified customers since no maili ng and printing costs are involved. It ensures instant delivery which save quite on time (Hair et al, 2008). Conclusion The current business organization behaviours based on reputation quotient may not as much indicate the attractiveness of a business to consumers when basically compared to the potential employees and consumers (Fombrum et al, 2000). The product or service branding has a lot of implications in the marketing of any business. Findings have shown that the consumers always are willing to pay higher prices for products that are from the highly reputable business organizations (Devine, 2001; Landon and Smit, 1997). The economic and the social performance of the company should be improved for this to be realised (Fombrun and Van riel, 1997; Kiriakidou and Millward, 2000; Vergin and Qoronfleh, 1998). The marketing research provided a very good link between the business and its future markets. The inclusion of the activities such as specifications, the gathering if data, ana lysis, and the interpretation of the information helps the management to understand better the market. It also helps in identifying the market problems and the opportunities arising which aids in the formulation of the courses of marketing action. A successful marketing research must be able to recognize the specific diversities in terms of culture, demographics, economy and other factors. References Alessandri, S. W. (2001).Modelling corporate identity: a concept application and theoretical explanation. Corporate communications: An international Journal, 6(4), 173-182 Balmer, J. and Wilson, A. (1999).Corporate identity and Corporate communications: creating competitive advantage. Corporate Communications: An international Journal, 4(4), 171-176. Cornelissen, J. (2000). Corporate image:an audience centred model.  Corporate communications. An international Journal, 5(2), 119 – 125 Devine, I. ().Implicit claims: The role of corporate reputation in value creation. Corporate Re putation Review, 4(1), Fombrum, C.J., and Van Riel, C. B.,(1997). The reputational landscape. Corporate Reputation Review, 1(1/2), 5-13 Fombrum, C. J., Gardberg, N. and Sever, J.M., (2000). The reputation quotient: A multi-stakeholder measure of corporate reputation. The Journal of Brand Management, 7(4), 241-255 Hair, J. F., Lukas, B.A., Miller, K.E., Bush. R.P., Ortinau, D.J. (2008). Marketing Research. North Ryde, NSW: McGraw-Hill. Jones,G.H.,Jones, B.H., and Little, P. (2000).Reputation as reservoir: Buffering against loss in times of economic crisis. Corporate Reputation Review, 3(1) Kiriakidou,O., and Millward, L.J. (2000).Corporate identity: Internal reality or external fit?  Corporate communications: An international Journal, 5(1), 49-58 Landon, S., and Smit, C.E.(1997). The use of quality and reputation indicators by consumers: The case of Bordeaux wine. Journal of Consumer Policy, 20(3), 289-323 Vergin, R. C., and Qoronfleh, M., (1998). Corporate reputation and stock ma rket. Business Horizons, 41(1), 19-36 Yoon, E., Guffey, H.J., and Kijewski, V. (1993).The effects of information and company reputation on intentions to buy business service. Journal of Business research, 27(3), 215-228

How to Write an Economics Essay

How to Write an Economics Essay How to Write an Economics Essay Writing a good essay in economics is usually vital given its importance, and the fact that economics is a mandatory subject that is taught in most business courses. Writing an economics essay is likely to be integrated into most examinations, projects or even assignments. For one to produce a very efficient and quality economics essay there are some procedures and guidelines that must be followed. First and foremost, the instructions for the topic must be read attentively and carefully. This is to understand what the question is asking and what the examiner wishes the writer to write or produce in the final draft. This is followed by identification of the relevant topic in question. A good Economics essay cannot be functional if the writer does not understand the topic of origin. Also note that every topic has its own technical terms to be used when writing your economics essay. The next step is checking and determining the time allocated for the questions. This is to enable the writer to produce the essay in a timely manner. It is notable that most essays have a time length or time span for presentation. Therefore, a writer who wishes to write this kind of essay must be able to plan and budget for the time allocated in order to produce a valid economics essay. The word count or number of pages must also be checked and adhered to, if there are any stipulations for essay length. The writer has a duty not to produce a very short or a very long essay given that very long essays might lose the meaning attached to it due to its length. At the same time, very short essays might also distort the theme as it might limit the number of facts one can mention about the topic. The relevant economic models must be well noted to integrate all the required definitions. Economic essays should have particular theories of economy, in line with their assumptions, as well as diagrams to show flow of information from one model to another one. In economics, theories, diagrams and some specified assumptions are vital in exhibiting the kind of economic model in application. Moreover, in some cases, for one to produce a very good economics essay there is a need to apply relevant case studies to highlight the essay. Case studies in economics essay are as important as the models and diagrams being used. Notably, a good economics essay must be able to integrate the use of well-labeled diagrams, well-defined theories, and effectively drawn assumptions, plus case studies to effectively discuss the topic and prompt the examiner to give you a good grade. Get professional Economics essay help from paper experts at writing service. We write quality custom essays on any Economics related topics!